Strategy | Coaching | Facilitation
Hello
My name is John Rabasa
I used to build tech products.
Now I build the teams that build the products.
I help product leaders move from uncertainty to clarity—driving alignment, better decision-making, and high-impact product outcomes. Through coaching, facilitation, and hands-on workshops in Product Strategy, Definition, and Discovery, I empower leaders to build high-performing teams and deliver customer-centric products with confidence and speed.
Services
We use facilitation, coaching and learning to create the space where product organizations can thrive
Product COE in a Box
A customizable 6 to 8 month program that brings together curriculum for product excellence, leadership and team coaching, envisioning, planning, baseline metrics and continuous discovery habits.
Product Organization Systems Coaching
Improve dynamics and performance of the product team through Organizational & Relationship Systems Coaching (ORSC).
Envisioning
Leverage Design Thinking to generate or clarify opportunities and features, create alignment and test assumptions with a click-through prototype.
Strategic Planning
Refine or redefine your product strategy to create a sustainable product roadmap.
Product Discovery
Embed continuous product discoverh habits to make better customer-centric decisions.
Service Design
Design and optimize the end-to-end customer experience by considering not just the product, but the entire ecosystem.
Blogging Away
